Life's A Fairytale

2025 introduced a magical collaboration from the fragrance GODS ✨️

It February 16, 2025 Bath and Body Works released their first Disney Princess Collection. Filled with Body sprays, candles, hand sanitizer and more.

Disney Princess/Bath & Body Works Table
Utensils + Set

After the initial success of the collaboration with Disney, another collection was released later that year.

September 3, 2025 saw the release of a Disney Villains collection with Evil Queen and Maleficent as the main attractions.

Aurora Candle 🕯 

In February of 2026, Disney and Bath and Body Works teamed up again for a collaboration of their partnership.

A return to the Disney's Princess franchise with a new lineup and some special surprises!

This second installment brings long-awaited favorites to the fragrance wall, along with some returning icons. From the shimmering bayous of New Orleans to the enchanted towers of Corona, here are the scents confirmed for this drop:

• Aurora (Sleeping Beauty):

 

 

A dreamy blend of Soft Rose Petals, Sandalwood Dreams, and Sparkling Fairy Dust.

 

• Life’s a Fairytale:

 

A whimsical medley of Charming Berries, Floral Fairytale, and Kingdom Woods.

 

• Mulan:

 

 

A strong, elegant mix of Magnolia Blossom, Fierce Waters, and Radiant Apricot.

 

• Tiana:

 

 

Returning by popular demand with notes of Delicate Water Lily, Gilded Amber, and Shimmering Bayou Woods.

 

• Snow White:

 

 

A classic reimagined with Mystic Red Apple, Ripened Fruits, and Enchanted Woods.

 

• Rapunzel:

 

 

A bright, sunny fragrance featuring Glowing Sundrop Flower, Rich Nectar, and Golden Musk.

 

• Belle:

 

 

The fan-favorite returns with its signature Rose Petals, Sparkling Buttercup, and Whipped Vanilla.

Liz Shortreed, senior VP of consumer products at Disney, told USA TODAY in a statement that the "collaboration marks a special moment in our ongoing journey to weave the Disney Princess story into everyday lives by celebrating more beloved, fan-favorite characters in unique ways.”

Life’s a Fairytale Candle/Candle Holder

In an exclusive conversation with USA TODAY, Kristie Lewis, SVP of Merchandising at Bath & Body Works, said the collaboration, which took over a year and multiple rounds of testing to perfect, marked an exciting moment for two "beloved" brands to come together.

Snow White Accessories Music Box

According to Lewis, both brands wanted to honor "the individuality of these princesses in a way that people and fans could relate to them," while "protecting the authenticity" of each character. The executive added that each princess was chosen after "deeply listening" to customers' preferences.

Lewis noted each fragrance aims to "really envelop the character" by reflecting their stories.

According to Lewis, the scent "is actually built with a note from each princess" and represents "the empowerment of all these amazing female characters coming together."

All Six 2026 Princess Fragrances

Lewis teased that each product in the collection includes "little Easter eggs about each of the princesses."

"We built these amazing concept mood boards to really characterize each one and what was important to her, and that helped the design and merchandising teams really come to life," Lewis said. "It's such a storytelling moment."

For example, in Snow White-themed products, Lewis confirmed that there are "tiny little apples planted throughout the pattern."

Aurora Wall Fragrance

"They're not overt, but they're an Easter egg of nods to her story," she added.

On Feb.12, 2026, Bath & Body Works rewards members were able to have exclusive early access to select items from the collection including the full Life’s a Fairytale assortment (fine fragrance mist, body cream, Keepsake Music Box, PocketBac holder, etc.), a 3-wick candle pedestal and a mini fine fragrance mist gift set through the Bath & Body Works app.

The new collection officially launched in stores and online in the U.S. and Canada on Feb. 13, 2026. The international rollout being scheduled for a mid‑March and is expected to reach more than 40 markets by the end of the 2026 year.